> ## Documentation Index
> Fetch the complete documentation index at: https://docs.stagewhisper.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Team outcomes

> See what your team's calls lead to, and track the deals they close.

If you're a team admin, the **Outcomes** tab in the [web dashboard](https://dashboard.stagewhisper.io/organization) under **Team** shows what your reps' calls produce. You can see whether reps act on StageWhisper's insights during their calls, which deals they won, how closely calls follow your playbooks, and how results compare with how your team sold before.

Only team admins see Outcomes. Reps don't. We're turning it on for teams gradually, so if you're an admin and don't see the tab yet, it hasn't reached your team.

## What's on the page

Pick a period at the top: 30 days, 90 days, 6 months or a year.

| Section | What it shows |
| - | - |
| **Won revenue vs baseline** | Revenue from won deals with linked calls, added up week by week, next to what your baseline win rate would have produced from the same deals. The shaded gap is your lift. Next to the chart you'll see the lift amount, how it compares with what you spend on StageWhisper, and your win rate against the baseline. |
| **Won revenue**, **Insights acted on**, **Playbook coverage**, **Open pipeline** | Totals for the period, each with a weekly trend. |
| **What happened to insights** | How many insights your reps got, on how many calls. Then three shares: insights reps rated helpful, insights they acted on during the call, and insights that landed well with the buyer. |
| **Win rate by insights acted on** | Closed deals grouped by how often the rep acted on insights during the deal's calls: under a third, a third to two thirds, and two thirds or more. |
| **Win rate by playbook coverage** | Closed deals grouped by how much of the playbook their calls covered on average: under 40%, 40% to 70%, and 70% or more. |
| **Rep feedback** | How reps rated their insights (helpful, not helpful or dismissed) and how they rated each call afterwards. |
| **Reps** | Calls, playbook coverage, the share of insights acted on, win rate and won revenue for each rep. Click a column to sort by it. |
| **Playbook topics** | How often calls covered each topic, weakest first. |
| **Deals** | The deals you've entered. Click one to edit it. |

The numbers come from the same calls you see in the **Activity** tab: calls by reps with a seat, made since they got that seat. Calls you take yourself as an admin aren't counted.

## How insights are measured

Insight numbers come from Signals calls. Reps rate insights with the buttons under each one, during the call or later from their Library (see [Live coaching](https://docs.stagewhisper.io/guides/live-coaching.md)). The helpful share counts only the insights a rep rated.

After a Signals call ends, StageWhisper reviews it. For each insight, the review notes whether the rep acted on it and how the buyer responded. An insight counts as **acted on** when the rep used it after it appeared. If the rep had already said the same thing before the insight appeared, it doesn't count. An insight **landed** when the rep acted on it, the buyer responded well, and it helped the call. Shares are worked out only from reviewed insights, so a call that hasn't been reviewed doesn't pull them down. If StageWhisper finds that acting on an insight hurt the call, you'll see that count under the shares.

We're turning these reviews on for teams gradually. Until they reach your team, you'll see "No reviewed insights yet", and the **Win rate by insights acted on** chart stays empty.

The win rate charts show which deals did better, not why. A rep who acts on more insights may also be the one who prepares more, so treat the bands as a pointer for coaching, not proof.

## Add your deals

StageWhisper can't tell which calls led to which deal, so you link them. Click **Add deal** and fill in:

* **Name**, **Rep** and **Amount**. The currency starts as your team's currency.
* **Stage**: Open, Won or Lost. When you mark a deal Won or Lost, the close date is set to today, and you can change it.
* **Linked calls**: tick the rep's calls that were part of this deal. A call can belong to one deal, and a deal can have up to 100 calls.

Only deals with at least one linked call count toward lift. Deals in a different currency still count toward win rate, but not toward revenue.

## Set your baseline

Click the settings button next to **Add deal** to open **Outcome settings**.

| Setting | What it's for |
| - | - |
| **Currency** | The currency your totals use. |
| **Baseline win rate** | The win rate your team had before StageWhisper. Lift is measured against it. |
| **Baseline average deal** | Your typical deal size before StageWhisper. Leave it empty to use the average of your linked deals in the period. |
| **Monthly investment** | What you pay for StageWhisper each month, so you can compare lift with cost. |

Until you set a baseline win rate, the chart shows won revenue on its own.

## How lift is calculated

Lift looks at the deals that closed in the period, have at least one linked call and use your team's currency. It compares what those deals brought in with what your baseline predicts for them: baseline win rate × number of deals × baseline average deal.

Lift can be negative, and the chart shows that too. Your monthly investment only counts for days your team existed during the period, so a team that's three months old isn't charged for twelve months in the year view.

## What admins can see

Outcomes shows numbers and labels: call counts, playbook coverage, insight counts and shares, win rates, deal amounts, rep names and call titles. It never shows transcripts, notes, the text of insights, the review's reasoning or tone analysis.


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